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Powerboat Design and Performance : Expert Insight into Developments Past and Future
Set to become the bible for powerboat owners and operators for years to come, this long overdue analysis and review of modern powerboat design and operation explores how powerboats have developed, why, and how design impacts on control and performance. Every aspect of the powerboat’s design is considered individually and as part of the whole.Different hull designs, including multihull and foiling craft, are assessed for their benefits and drawbacks.Engine types (whether petrol, diesel, electric or hybrid) and their influence on performance are examined and the nature and impact of different propulsion systems and driving controls is also discussed. All factors that influence operation are featured, from how to optimise performance in varied sea conditions, matching speed to sea state, as well as tackling various common and uncommon scenarios (from driving into an inlet to coping with tidal races and harbour manoeuvring) as well as issues relating to crew safety. For this book, Dag Pike – the world-renowned guru on powerboats – attracted contributions from many of the top international powerboat designers, providing a wealth of expert knowledge and specialist insights about modern powerboats. The sum of their knowhow makes this book a gem of acquired knowledge, and as such will be essential for all powerboat owners, operators and designers, whether in the leisure, commercial or military sector, and it will help ensure all prospective owners get the right boat for their requirements.
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A Year of Creativity : 52 Smart Ideas for Boosting Creativity, Innovation and Inspiration at Work
A Year of Creativity demystifies what it means to be creative, showing how all of us need to exercise our creativity muscles if we are to meet the challenges of an uncertain world.If you want to win at work, efficiency is not enough, strategy is not enough, and analysis is not enough.We live in times of increasing complexity and ambiguity; even businesses that have themselves been major disruptors fear major new disruption themselves.In response, leaders are battening down the hatches: the more uncertain the world, the more they retreat into stale, established patterns of behaviour. This is a big mistake. The only way to secure competitive advantage is to ensure that creative thinking is driving your organization.It will enable workplace satisfaction, boost performance, and encourage new ideas throughout teams.To tackle our uncertain environment - and to win in the world of future business - we all need to get serious about creativity and the potential it can unleash. The authors of Belonging have now written A Year of Creativity, which will make creativity accessible to everyone.In 52 lessons, it explores how to be creative (either individually or in groups and teams), how to nurture creativity, and how - as a result - to redefine yourself and your career.
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Using Creativity and Data in Marketing : Unlocking Creative Value with Insight and Imagination
The availability of data analytics has turned the marketing world upside down, but data is only part of the picture.The ability to take the data and blend it with creative thinking is now an essential skill for any marketer looking to create truly impactful campaigns. Creative Marketing in a Data Driven Age is a practical approach to how you can transform quantitative data into groundbreaking creative strategies.It features original research, encapsulating insights from in-depth interviews with senior global marketers at the forefront of this evolution from brands such as MARS, Diageo, Bose, P&G and Boots.They share firsthand experiences and lessons on harnessing data to drive creativity, offering readers an exclusive look into successful data-informed campaigns. Designed to challenge conventional marketing and advertising wisdom, the book delves into emerging theories and practices, charting a course through unexplored aspects of data-driven creativity.From how to practically interpret data, to taking that creative leap from insights to ideas, this book equips marketers with the tools to create more resonant and effective campaigns in a data-rich world.
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Innovation Accounting : A Practical Guide For Measuring Your Innovation Ecosystem's Performance
When a company is committed to growing through innovation - not just exploiting the existing business models - standard accounting documents offer insufficient and, oftentimes irrelevant data.Innovation Accounting is a practical guide for these companies to help them measure and track innovation.Most established organizations have understood the need to innovate and become more digital, however the management tools available to leaders seeking to understand the investments in innovation are lacking.Financial accounting in particular is difficult to use in the context of (digital) innovation.Therefore a new complementary system for measuring and tracking innovation is needed. The book provides tools, frameworks, templates, and visualizations that can be easily understood and applied.These can all be used by executives looking for a new way of measuring corporate performance in a world where accounting-recognized assets are becoming commodities, by investors seeking better ways of looking at a company's growth potential, and by managers who need to valuate innovation product teams using more than just financial indicators.Innovation Accounting is an essential go-to book for anyone that wants to measure their company's innovation ecosystem.
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Exploration and Discovery
The discovery and mapping of the world, its peoples, oceans and continents, are the result of centuries of exploration.This book traces the history of such travel and the pioneers who pushed back the frontiers of the known world.It explains the reasons for their journeys, whether out of scientific curiosity, to create trading opportunities, to spread religious beliefs or for personal gain or glory.With the aid of over 250 illustrations, maps and photographs, this accessible reference work captures all the excitement and spirit of adventure.
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Contemporary Performance Lighting : Experience, Creativity and Meaning
This is the first major collection of critical responses to performance lighting and includes contributions from award-winning lighting designers, researchers and artists.Showcasing recent examples of work – with case studies of lighting practices in Britain, Europe, the US and China – combined with theoretical and analytical approaches to practice, this will enrich your understanding of the role and potential of light in performance and related creative practices. This volume explores three core themes and provides a framework for thinking through the role of light in performance:1.Experience — considers both the audience's experience of light and the ways in which light influences the experience of performers2.Creativity — examines both the creative, performative capacities of light in performance, as well as the creative practices of lighting designers3.Meaning — offers an expanded view of performance aesthetics by examining the capacity of light to influence and generate meaning within performance. The case studies are drawn from a wide-array of lighting practice, including: Jennifer Tipton on the role of light as a structural language in performance; Jesper Kongshaug on the lighting of Copenhagen's Tivoli Gardens; Lucy Carter on her work in installation and dance; Psyche Chui on the productive fusion of Western lighting techniques with contemporary Chinese opera; Katharine Williams on the role of light in feminist political theatre made by RashDash; and Paule Constable on storytelling with light in a range of productions, including War Horse, The Curious Incident of the Dog in the Night Time and Angels in America.
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Aha! A User's Guide to Creativity : Inspiring Insight and Innovation in Individuals and Organisations
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Peak Performance Every Time : Strategies for Confidence, Motivation, and Focus
Most people have good days…and not so good days. When they step back and ask what makes the difference, many conclude that it’s that stuff that happens between their ears.So, how do we engineer our mindset? How do we get our mental game right, so that we can perform at our best, consistently?Peak Performance Every Time provides readers with a detailed look into how to build the critical components of a great mental game.It will help them to hone their focus, control their confidence, master motivation and deliver their best ‘under pressure’.In short, it will help deliver peak performance, every time.The book provides a practical guide to performance psychology, based on approaches and methods that have been tried and tested in the demanding world of elite sport.In addition to applied practice, it provides real life examples and case studies from both elite sport and business, plus the underpinning theory and research. This book will be invaluable to anyone trying to reach their full potential, in particular athletes, coaches, managers and executives.It may also be of interest to sports psychology, management and business students.
Price: 35.99 £ | Shipping*: 0.00 £
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